Fashion

Build-Your-Own Bag at Singapore’s exclusive O Bag Store

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

O bag is not your regular bag store where you head in and choose a ready-made handbag off the shelves. In this store, it allows you to design your very own everyday bags which is suitable for any occasions and functions.

Welcome to the era of personalization.

Be Your Own Bag Designer

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

O bag is an Italian-based bag brand which is known for its iconic customizable bags in strong and bold colours. Their products are characterised by a minimalist and modular design.

And O bag takes bag customization to the next level by allowing customers to choose the shape of the bag, design and colour of the strap and other features of the bag to make it your very own.

O bags are durable

In addition, O Bag is also an ecological and social-consciousness brand which practises sustainability. They ensure that each bag component is made with only recyclable and high durable materials so that each bag is long-lasting. The O bag body, for instance, is made from food-safe Silicone and XL Extralight which is a flexible, light and mouldable foam material. Thus, the bag itself is completely non-toxic, odourless, tasteless and resistant to water as well as high temperatures.

All the parts of the bag can be easily assembled on the spot, with their innovative nut-and-bolt mechanism. It’s almost like playing with Lego bricks, except that the final product is a fashion statement.

Dare to be different from the rest with your very own design!

How to step up your ‘bag’ game?

Head over to O Bag’s flagship store at 313@Somerset and do allocate some time to pick the right style and colours which mirrors your personality.

After a short introduction to the brand and store, we had the opportunity to customise our very own O Bag.

Step 1: Select the shape, style and colour of O bag body you want.

Once you have decided what kind of bag you want to have in mind, it’s all down to the colours. If you enter the shop without knowing what you are looking for, you have to allocate some time to decide what you want to get.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

I went with the O Bag mini which is a smaller-sized version of the classic O Bag. I love the beautiful pastel tones of the O Bag mini and the light camel shade matches my fair skin tone.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

Step 2: Decide the inner lining of the bag

Next, you can proceed to decide the style and colour of the bag strap or the design inner bag lining. You can even opt for a border for your bag. However, since I want to keep my bag simple and more versatile, I opted for a simple lining and a maroon-coloured strap.

Want to see how my final bag looks?

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

Step 3: Assemble the bag accessories together and your customised bag is ready within minutes!

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

The assembly of the various bag components is an easy and fuss-free process. It is similar to the nut-and-bolt system where you screw and tighten the bolt so that everything is in place.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

The assembling of the various bag components is an easy and fuss-free process. It is similar to the nut-and-bolt system where you screw and tighten the bolt so that everything is in place.

Mix-and-Match

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

You can even purchase a few other bag accessories or modular units and switch it up to give it a different look and feel.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

You can also carry a bag without any lining on the inside.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

O Pocket

Look for smaller bags and purses? You can go with O Pocket or O Swing.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

O Mini

To me, the O Mini is the most versatile bag of all the other designs. It’s not too bag and not too small. Moreover, you can slip in your 13-inch laptop too.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

My O Bag mini, that comes with a lining and faux leather strap, costs me about $169. For a good quality bag that is priced below $200, I would say that it is quite a good deal.

O Bag Store Singapore 313@Somerset Italian bag brand customised bags

Looking for a unique gift for a special someone this Christmas? Bring them to O Bag to get their bags customised. Who doesn’t love to have some fun colours and texture?

Prices

 O bag body (the base for all bags) : $28 to $125.

Handles: $22 to $79

Trimmings and inner bags: $51 – $79

My O Bag Creation

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Do you know what is the best part about O Bags?

You can never find anyone carrying the exact same bag as you do unless they have the same taste as you.

In addition, it is so easy to maintain and clean the bags. All you’ll need is a sponge and a gentle soap to remove any stains on the bag.

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If only I could have my name embossed on my customised bag …

O Bag Singapore

313 @ Somerset

313 Orchard Road, #03-14, Singapore 238895

Tel: 65 6509 0705

Opening hours: 10.30 am to 9.30 pm daily

A travel and lifestyle blogger based in Singapore.

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